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New Set-Fee Real Estate Brokerage Opens in San Diego

San Diego, Calif. – Serving the consumer and helping animals means a lot to broker Paul Doroshuk, so his consumer-friendly, set-fee real estate office, Help-U-Sell® Metro Realty, has launched a charity campaign benefiting the local ASPCA (American Society for the Prevention of Cruelty to Animals) and the office’s mascot is a motorcycle-riding English bulldog named Mavis.

Doroshuk has been a licensed real estate agent since 2002 and then became a licensed Broker in 2005. He has owned a full-service brokerage since 2005. “I eventually grew tired of being a recruiter first and a broker second,” he says of his 70-agent business. “In fact, I loved getting involved with assisting buyers and sellers so much that I was most always the top-producing REALTOR with the firm. I wanted to simplify my overhead and condense the majority of my duties to what I do best: interact with the customer.”

The Help-U-Sell® Real Estate business model is broker-centric, and its franchise offices generally have a small number of agents, which enables the offices to save money that they can pass along to the seller. Help-U-Sell offices do not charge a traditional percentage-based commission, but rather a low set fee for services. Nationwide in 2014, the company’s franchise offices saved their sellers more than $19 million* in commissions. (*Savings are compared to a 6 percent commission.)

“I have had my eye on Help-U-Sell Real Estate for almost a decade,” Doroshuk says. “I always loved the idea of offering a low set fee for services rendered.”

Help-U-Sell Metro Realty will be offering full-service listing representation for sellers for a set fee as low as $2,995, and buyers that they assist can receive a 25 percent rebate from the office’s earned commission. “We want to prove to people that they get the same service, maybe even better, for much less,” says Doroshuk.

Located in the Pacific Beach community, Help-U-Sell Metro Realty, is targeting the greater San Diego Coastal and Metro areas, but will provide services to anyone in San Diego County and beyond.

The office’s charity campaign benefits the local ASPCA (American Society for the Prevention of Cruelty to Animals), and Mavis, the office mascot, will help this cause and spread the word. The office plans to donate $1 per Help-U-Sell Metro Realty Facebook page like and 2 percent of its profits in 2015.

About Help-U-Sell Metro Realty

Help-U-Sell Metro Realty’s website is, and the office phone number is 619-359-8898. The office is located at 1474 Garnet Ave., San Diego, CA 92109.

About Help-U-Sell Real Estate

Created in 1976, the Help-U-Sell Real Estate model was the pioneer for providing an alternative to the dated commission structure, something that had gone uncontested for years in a market overrun by a monopoly of traditional brokerage firms. Help-U-Sell Real Estate forged a revolution in the real estate industry by proactively challenging the commission structure, and has continued to perfect its full-service set-fee model today. The franchisor has offices operating in 25 states and the District of Columbia.

Publish Date: 6/5/2015 12:00:00 AM